Did the Budweiser “Fist Bump” commercial rip off this video?
I’m not making any accusations, but this video entitled “The New Thing” which was posted on YouTube on June 4th, 2006 looks really familiar to the popular “Slapped” Bud Light commercial which aired during this weekends Super Bowl. Budweiser even plays on the concept that slapping is the new thing. Don’t get me wrong, I loved the Budweiser ad, but I just wanted to point out the similarities between the two ads and the continued amateur influence on advertising, and GOOD advertising for that matter. Here are the two videos side by side:
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